デキスギ D.K.S.G.

CONVERSE

Design Yourself.

Brand:
CONVERSE
Season:
2012 SPRING
Client:
CONVERSE JAPAN CO.,LTD. , CONVERSE FOOTWEAR CO.,LTD.

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コンバース2012年SPRINGシーズンビジュアル及び店頭冊子第3弾の企画・制作。
ブランドスローガン”Design Yourself.”のコンセプトに基づき、コンバースシューズと合わせてコーディネートしたブランド発信型のスタイル提案を広告ビジュアル、店頭冊子、オフィシャルサイトにて展開。

D.K.S.G created the visuals and catalogs (vol.3) for the promotion of converse 2012 spring and summer collections.
On the catalogs and also converse official website, they suggested 32 styling with 8 new lunched shoes.

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Magazines

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Billboard at JR Harajyuku Station

SALES PROMOTION TOOL

On the catalogs(VOL.3) and website, converse suggest 32 styling with 8 new lunched shoes.

WEB

On the website, the Converse suggest 32 styling by 8 different models with the 8 new launched shoes same as SP tools.
Besides, on the website, "Style Derby" is holding every month from July.
If you choose the best styling, the visitor number is the biggest, you might win the Converse shoes in a lottery.

OTHER SEASON

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