デキスギ D.K.S.G.

adidas

2008 FALL&WINTER

Brand:
adidas women's
Season:
2008 FALL&WINTER
Client:
adidas Japan K.K.

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adidas women’s FALL&WINTER 2008 カタログの企画・制作。
スポーツで輝く2人のミューズ(SHIHO・浅尾美和)を通して、これからスポーツを始めようとしている女性達を内外両面からサポートするための指南書的役割を果たすツールとして提案。
プロダクトの他、エクササイズ(by 中野ジェームズ修一)・スポーツ前後の料理(by 金子ひろみ)も紹介。

We planned and created catalogue FALL&WINTER 2008 for adidas women's.
With two glory sports muses; SHIHO (Japanese model) and Ms. Miwa Asao (beach volley ball player), we suggested that the catalogue play a leading role in providing both internal and external supports for the women who began playing sports. Besides the products, exercises (by Shuichi James Nakano) and foods which was taken before and after sports(by Hiromi Kaneko)were also introduced.

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