デキスギ D.K.S.G.

adidas

adidas women's camp

Brand:
adidas
Season:
2008 SPRING & SUMMER
Client:
adidas Japan K.K.

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横浜臨港パークの海が見える芝生広場にて、女性限定のヨガ、ストレッチ、ランニングのイベントを実施。インストラクターはSHIHOさん、中野ジェームズ修一氏、市橋有里さん、ハリアーズの皆さん。
会場はアジアのリゾート地をイメージしたノマドを設置し、体に優しいオリジナルドリンクが飲めるバーカウンターや休憩スペースも設置し、新作ウェアや小物も展示。

We held a women's event for yoga, stretching and running at the lawn open space in the ocean view Yokohama Rinko Park. SHIHO (Japanese model), Shuichi James Nakano (physical trainer), Ms Ari Ichihashi (silver medalist) and staff members at Harriers (running team) were acted as instructors.
The site was created based on the idea of nomado reflecting the image of Asian resort places. A bar counter where people can drink healthy original drinks were set together with a lounge space. New lineup of wear and accessory was also exhibited.

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